Happy Chinese New Year! 新年快乐, 万事如意! :)
We wish you a wonderful new year filled with abundance, joy, and treasured moments. May this Dragon Year be your best year yet! To usher in the year of the dragon, Commas & Industry will be closed from Jan 23 to Jan 27. We’ll be back at work on Jan 30. For urgent matters, please email us at hello@commasindustry.com or call Ying on her mobile...
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KL event venues: The Bee, Jaya One
As a small, agile and resourceful PR agency, the team at Commas & Industry inadvertently find themselves ankle-deep in every facet of public relations work. That includes managing events, of which a big part of the job is recommending appropriate venues to our clients. Since we do this regularly, we thought it apt to begin a series of reviews of venues in Kuala Lumpur and the greater Klang Valley that are suitable for PR events. If you’ve tried organising press conferences, product...
Read MoreKlout, Kred and your Social Media IQ
By social media IQ we mean your Influence Quotient as measured by social media analytics tools such as Klout and its rival, Kred. Both have their secret sauce of algorithms that crunch away each time you tweet, get RT-ed, mentioned, +1-ed, liked and shared. From there they spit out a popularity coefficient, if you like. Unless you’ve kept your tweets protected, everyone in the twittersphere will have a Klout or Kred score. Under the Klout methodology, you earn badges like...
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Poskod Talks: Communities creating a better Kuala Lumpur
Commas & Industry will be attending POSKOD TALKS: Communities creating a better Kuala Lumpur 5 pm this Saturday, Dec 10 at The Annexe Gallery, Central Market. POSKOD TALKS is presented by POSKOD.MY as part of Art For Grabs – Human Rights Day 2011.[It is a] showcase of ideas, insights and initiatives by local individuals, groups and organisations to make Kuala Lumpur a better city to live, work, play and collaborate. In spite of the complexities and challenges of our...
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Tourism PR – Wildlife Reserves Singapore
In 2010, we were given a cross-border challenge when we landed our first project in tourism PR. Wildlife Reserves Singapore (WRS), owner and operator of award-winning tourist attractions, Night Safari, Singapore Zoo and Jurong Bird Park engaged Commas & Industry through its PR agency-of-record, ICON International to raise its brand visibility and profile in Malaysia. The aim was to keep these long-time, and much loved attractions alluring, exciting and relevant to Malaysian tourists. We...
Read MoreCan PR learn from Umair Haque’s Awesomeness Manifesto?
We came across The Awesomeness Manifesto – Umair Haque – Harvard Business Review and frankly we were a little intimidated when Mr. Haque wrote: You might be innovative — but are you awesome? For most, the answer is: no. Game over: in the 21st century, if you’re merely innovative, prepare to be disrupted by awesomeness. How many of us in PR can actually say we are genuinely innovative — much less awesome? Innovation in PR? Yes, we try. Our...
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